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UX & Product Design

My favorite kind of design is creating products and interfaces that genuinely improve people's lives. There's nothing more rewarding than crafting experiences that are not only functional but also intuitive, seamless, and meaningful.

Projects

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Perceive Wellness wanted to create an app that would stand out—one that made self-care and mental health feel easy, fun, and approachable. With this vision in mind, I crafted their brand identity and product from the ground up, ensuring the experience was not just functional but truly engaging.
Even working as a therapist, design was at the forefront of my work. Our website branding attracted new clients and streamlined converting interested parties into paying customers.
I built this app from start to finish using data from real PWHL fans on what they need in a fantasy sports app. Check out the case study that brought an idea to life. Through both quantitative and qualitative research, I found that 100% of Women's hockey fans would "Most definitely" play PWHL fantasy, they just need an interface that feels intuitive and made specifically for them. 
Data visualization is incredibly important for productivity and organization when working in any healthcare position. I helped TheraNest gain new customers my showing how their software could improve clinics' workflows and increase their productivity.

Interested in my past design work? Take a look at my previous design and media projects.

© 2025 by Alyssa Proulx

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